Making information beautiful

As part of my role as Graphic Design Lead at Opinary I am constantly looking for ways to move our brand forward through the use of good design. Like any business when communicating with our partners or our target audience we need present information in a clean and attractive way, whether this is through a presentation or through the use of a ‘one-pager’. A recent webinar follow up document performed very well, generating a large amount of leads which in turn has resulted in new revenue.

The use of fun illustration to break up the body copy, hierarchy of information and our signature colour palette ensure this was a document that our prospective clients wanted to read.